Stop losing money to undetected ad spend issues
AdPace Sentinel watches your Google Ads accounts around the clock — detecting spend anomalies, pacing problems, and broken tracking before they become expensive mistakes. Get automated reports your stakeholders actually enjoy reading.
Free during beta. No credit card required.
Everything you need to guard your ad spend
Purpose-built monitoring, alerting, and reporting — so you can focus on strategy instead of spreadsheets.
Continuous surveillance of every campaign budget. Get alerted the instant spend deviates from your targets — before a runaway budget drains your account.
Machine-learning-powered detection catches sudden CPC spikes, CTR drops, and conversion anomalies. Delivered to Slack, email, or SMS in seconds.
Know exactly whether each campaign is on track to hit its monthly or weekly target. Visual pacing dashboards help you adjust strategy proactively.
White-labeled, beautiful reports generated on your schedule. Stop spending hours building spreadsheets — let Sentinel do the heavy lifting.
Sentinel validates conversion tags, GTM containers, and Analytics connections daily. Catch broken tracking before it corrupts weeks of data.
Every campaign change is captured in an auditable timeline. Understand exactly what changed, when, and how it impacted performance.
Anomaly detection that actually understands your campaigns
Our algorithms learn the natural rhythm of your accounts — seasonality, day-of-week patterns, and expected fluctuations. When something truly unusual happens, you hear about it immediately. No false alarms, no noise.
- Spend spikes detected within minutes
- Conversion drops flagged before they compound
- Broken tags and tracking gaps caught daily
Trusted by PPC professionals worldwide
Hear from the marketers and agency owners who rely on Sentinel every day.
“We caught a $12K overspend on a Friday night that would have gone unnoticed until Monday. AdPace Sentinel paid for itself in the first week.”
Sarah Mitchell
Director of Paid Media, GrowthForge Agency
“Managing 40+ client accounts used to mean constant manual checks. Now I get a Slack ping only when something actually needs my attention. Life-changing.”
James Kowalski
Senior PPC Specialist, Meridian Digital
“Our conversion tracking broke silently for 3 days before Sentinel detected it. Without the alert, we would have been optimizing against garbage data for the whole month.”
Priya Desai
Marketing Manager, TechLadder SaaS
Reports that write themselves
Stakeholders, clients, and executives get polished, branded reports on the schedule you choose. Weekly summaries, monthly deep dives, or real-time dashboards — Sentinel handles it all so you never touch a spreadsheet again.
Ready to protect your ad spend?
Join hundreds of PPC professionals who trust AdPace Sentinel to watch over their Google Ads accounts 24/7. Get started for free during our beta.